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Inside the Chinese Wine Industry: The Past, Present, and Future of Wine in China
✍️ Mayshark, Loren
82
Kitchen Score · 82/100
Essential reading · how we rate
$13
Available to order
🏛 Red Scorpion Press, LLC
📅 2018
📔 Paperback
ISBN: 9780998576879
📝 Description: Inside the Chinese Wine Industry: The Past, Present, and Future of Wine in China
China is projected to become the 2nd most valuable market for wine in the world by 2020. One recent study concluded that 96% of young Chinese adults consider wine their alcoholic drink of choice. Not only does Inside the Chinese Wine Industry explore current expansion & business models, it also journeys back to the past to see where it all began.
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