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Cooking Up a Business: Lessons from Food Lovers Who Turned Their Passion into a Career -- and How You Can, Too

✍️ Hofstetter, Rachel
Reader Score
4.2
(1 review)
$27.00
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🏛 Penguin Publishing Group 📅 2013 📔 Paperback ISBN: 9780399162312

📝 Description: Cooking Up a Business: Lessons from Food Lovers Who Turned Their Passion into a Career -- and How You Can, Too

Stories and advice for creating a business out of the food you love. Do you have a passion for delicious food and want to create your own business out of it, but have no idea where to start? Cooking Up a Business is essential reading for aspiring entrepreneurs and gives you a real-world, up-close-and-personal preview of the exciting journey. Through profiles and interviews with nationally known food entrepreneurs from Popchips, Vosges Haut-Chocolat, Hint Water, Mary's Gone Crackers, Love Grown Foods, Kopali Organics, Tasty, Evol, Justin's Nut Butters, Cameron Hughes Wine, and more, you will gain applicable, practical guidance that teaches you how to succeed today: - How to create a national brand--with no connections or experience- The secret to getting meetings with grocery store buyers- The number one thing you need to know about food safety regulations- Why a grassroots budget might actually help you succeed- Specific advice for gluten-free, organic, wine, and beverage companies- What every entrepreneur wishes someone had told them at the beginning - Why doing what you love is always a good idea

💎 Expert review

“
🍳
Eatbook Family editorial team
Cookbook desk
While the collection of interviews offers broad strokes on food business mechanics, the lack of deep technical instruction limits its utility for serious culinary professionals. It is not suited for chefs seeking advanced kitchen techniques or detailed nutritional science, nor for readers expecting a narrative memoir rather than a business primer. It functions best as an introductory motivator for casual enthusiasts dreaming of entrepreneurship, but may disappoint those looking for granular, step-by-step operational manuals or deep cultural critique of the food industry's commercialization.
✓ EDITOR'S REVIEW

⭐ Reader reviews

The starting rating comes from the team Eatbook Family —

Reader rating

4.2
Based on 1 reviews
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Eatbook Family editorial team

While the collection of interviews offers broad strokes on food business mechanics, the lack of deep technical instruction limits its utility for serious culinary professionals. It is not suited for chefs seeking advanced kitchen techniques or detailed nutritional science, nor for readers expecting a narrative memoir rather than a business primer. It functions best as an introductory motivator for casual enthusiasts dreaming of entrepreneurship, but may disappoint those looking for granular, step-by-step operational manuals or deep cultural critique of the food industry's commercialization.

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