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Bao

✍️ Chang, Erchen
Reader Score
4.4
(1 review)
$39.95
Backordered — usually ships in 1–4 weeks
📚 WHAT THE BOOK IS ABOUT

A cookbook and manifesto from BAO featuring one hundred recipes and restaurant stories.

Chang documents the evolution of BAO through its five London sites, linking each location to specific culinary inspirations. The work moves beyond simple recipe collection to examine the design ethos and cultural references that define the brand. It highlights the influence of Taipei’s night markets and Taiwanese xiao chi houses on the menu items. The narrative also touches upon the concept of solitude, suggesting a deeper connection between the food and the mental state of its creators. This approach provides a holistic view of how street food traditions are adapted for a global audience.

Key Themes
Taiwanese street food late-night grill culture School of BAO
Literary Context

The book reflects Taiwanese food culture as interpreted by a London restaurant group. It draws on the late-night grill culture of Taipei and Tokyo, alongside xiao chi houses in Taiwan. The content bridges traditional steamed bun heritage with modern Asian culinary influences found across five specific London neighborhoods.

Difficulty
●● Medium
Recommended For Fans Of
Yotam Ottolenghi · Claire Saffitz
📜
Food Writing & History
🏛 Phaidon Press 📅 2023 📔 Hardcover ISBN: 9781838666200

📝 Description: Bao

Erchen Chang presents the first cookbook from BAO, a London-based restaurant group known for its Taiwanese-inspired cuisine. This volume offers one hundred recipes that reflect the brand’s focus on steamed buns, noodles, xiao chi, fried chicken, and beverages. The text weaves culinary instructions with the narrative of the five London locations: Soho, Fitzrovia, Borough, King's Cross, and Shoreditch. Each space is described as having a distinct style influenced by the team’s travels and broader Asian culture. The book functions as both a cookbook and a manifesto, introducing concepts such as the School of BAO and the Lonely Man. It explores themes of solitude and the artistic mastery behind the brand’s identity. Readers encounter the inner workings of the restaurants and the design philosophy that mirrors Taipei’s late-night grill culture. The content draws on traditional steamed bun techniques alongside modern interpretations of street food. This title suits readers interested in the intersection of food, design, and cultural storytelling. It appeals to those who appreciate the specific heritage of Taiwanese cuisine as reinterpreted through a contemporary London lens. It may not satisfy cooks seeking strictly traditional regional guides without narrative context or those uninterested in the brand’s philosophical underpinnings.

💎 Expert review

“
🍳
Eatbook Family editorial team
Cookbook desk
This title functions as much as a manifesto as a cookbook, weaving instructions with the narrative of BAO’s distinct London locations. While it offers valuable insight into Taiwanese xiao chi and the brand’s design ethos, it may not satisfy cooks seeking strictly traditional regional guides without such narrative context. Readers uninterested in the philosophical underpinnings of the restaurant group might find the focus on solitude and artistic mastery distracting from pure culinary utility. However, for those who appreciate how street food traditions are adapted for a global audience, this volume provides a rich, holistic view of the brand’s evolution and cultural significance.
✓ EDITOR'S REVIEW

📖 Why choose it

📖

Why this book is worth reading

Readers seeking a holistic understanding of how street food heritage adapts to global contexts will find this volume essential. It offers one hundred recipes alongside the narrative of BAO’s five London sites, revealing the cultural references and design philosophy behind each space. Enthusiasts of Taiwanese cuisine reinterpreted through a contemporary lens will appreciate the blend of traditional steamed bun techniques with modern interpretations. The book appeals to those interested in the intersection of food, design, and storytelling, providing insight into the brand’s artistic mastery and the concept of solitude that influences its creations. It serves as both a practical guide and an exploration of culinary identity.

⭐ Reader reviews

The starting rating comes from the team Eatbook Family —
⭐ eatbookfamily.com editorial review Editorial rating 4.5/5
★★★★★
Home cooks drawn to Taiwanese street food and those interested in restaurant branding. Ideal for readers who enjoy narrative-driven cookbooks that blend culinary technique with cultural history. Perfect for kitchens where bold, savory flavors are celebrated over simple comfort food.

Reader rating

4.4
Based on 1 reviews
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Eatbook Family editorial team

This title functions as much as a manifesto as a cookbook, weaving instructions with the narrative of BAO’s distinct London locations. While it offers valuable insight into Taiwanese xiao chi and the brand’s design ethos, it may not satisfy cooks seeking strictly traditional regional guides without such narrative context. Readers uninterested in the philosophical underpinnings of the restaurant group might find the focus on solitude and artistic mastery distracting from pure culinary utility. However, for those who appreciate how street food traditions are adapted for a global audience, this volume provides a rich, holistic view of the brand’s evolution and cultural significance.

❓ Frequently asked questions

No, it documents the evolution of BAO through five London sites and examines the design ethos and cultural references that define the brand alongside the hundred recipes.
Published in 2023 by Phaidon Press.
Orders ship from a US warehouse. The shipping cost is shown before you pay, and returns are accepted within 30 days.

📖 Who should read this

Home cooks drawn to Taiwanese street food and those interested in restaurant branding. Ideal for readers who enjoy narrative-driven cookbooks that blend culinary technique with cultural history. Perfect for kitchens where bold, savory flavors are celebrated over simple comfort food.

📜 Historical context

This volume serves as both a cookbook and a manifesto, documenting BAO's evolution through five London sites while linking each location to specific culinary inspirations. It examines the design ethos and cultural references defining the brand's global adaptation of street food traditions beyond simple recipes.

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